Executive Chef Bobby Masters and the Hula Grill, what more can you say. Chef Bobby has presided over the Hula Grill dining room for the past 17 years, providing high level cuisine in a high volume environment, and pleasing the masses with his “Masterful” cuisine. Born in Texas, Bobby was well on his way to a career in the medical field, when he found his true passion was in the restaurant industry. Starting in the front of the house, Bobby soon found that his true talents were on the culinary side, and with a little help from Chef Robert Del Grande, pursued an opportunity at the CIA in Hyde Park, New York. From there, Bobby found his way to our beautiful islands, and hooked up with Chef Roy Yamaguchi to open Roy’s in Kahana. After a successful run with Roy’s, Chef Peter Merriman reeled Bobby in to be the driving force in the new concept of the Hula Grill. Bobby has delighted countless people over the years in his exhibition style kitchen, and has become synonymous with Ka’anapali Beach and the Hula Grill.